multilevel marketing

multilevel marketing
сокр. MLM марк. многоуровневый маркетинг (вид маркетинга, основанный на создании сети покупателей-продавцов; дистрибьюторы фирмы-производителя, продав определенный товар, просят покупателя за определенную плату найти новых покупателей, тех в свою очередь просят найти очередных покупателей и т. д.; прецеденты "СЕК" против "Гленн У. Тернер Энтерпрайзес" и "СЕК" против "Коскот Интерпланетари, Инк." в американской судебной практике привел к пониманию вложений покупателей-продавцов в товары, а также первоначальных взносов, при такой торговой схеме как ценных бумаг)
Syn:
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Англо-русский экономический словарь.

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Смотреть что такое "multilevel marketing" в других словарях:

  • multilevel marketing — ➔ marketing * * * multilevel marketing UK US (also multi level marketing) noun [U] (ABBREVIATION MLM, also network marketing) COMMERCE, MARKETING ► …   Financial and business terms

  • multilevel marketing — n. A business that sells goods and services using a network of individuals ( distributors ). Each distributor is paid a commission on the sales they generate as well as the sales generated by distributors they recruit into the business. Example… …   New words

  • multilevel marketing — /mʌlti lev(ə)l ˌmɑ:kɪtɪŋ/ noun same as network marketing …   Marketing dictionary in english

  • Marketing — ad creep advergame advermation advertecture advertorial alpha pup bandit sign barnumize …   New words

  • marketing — finding out what customers want, then setting out to meet their needs, provided it can be done at a profit. Marketing includes market research, deciding on products and prices, advertising promoting distributing and selling. Glossary of Business… …   Financial and business terms

  • Multi-level marketing — Marketing Key concepts Product marketing · Pricing …   Wikipedia

  • List of multi-level marketing companies — This is a list of Wikipedia pages about companies which use multi level marketing (also known as network marketing,[1][2][3][4] …   Wikipedia

  • network marketing — ➔ marketing * * * network marketing UK US noun [U] MARKETING ► MULTILEVEL MARKETING(Cf. ↑multilevel marketing) …   Financial and business terms

  • zip code marketing — n. A marketing campaign aimed at a specific ZIP code or postal region. Also: zip code marketing. Example Citation: An Olathe marketing firm will commemorate its 25th anniversary with an open house this week. Ruf Strategic Solutions plans its… …   New words

  • drip marketing — n. A direct marketing strategy that involves sending out a number of promotional pieces over a period of time to a subset of sales leads. Example Citation: In Cycle 1, sales ready leads are forwarded to the appropriate sales person. Prospects who …   New words

  • viral marketing — (VY.rul mark.uh.ting) n. The promotion of a service or product by using existing customers to pass along a marketing pitch to friends, family, and colleagues. Example Citation: The best viral marketing is not just word of mouth, as some people… …   New words


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